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The Glue That Holds It All Together

July 18, 20254 min read

“If your business feels like it’s always on the verge of breaking, what you’re missing isn’t motivation, it’s a system.”

- Helena Klassen

You can have the best team, the best offer, the best ideas in the world, and still feel like your business is barely holding together. You’re constantly plugging holes, chasing updates, cleaning up miscommunications, and wondering why things feel so hard.

The reason? You’re missing the glue.

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A business system isn’t just helpful, it’s structural. It’s what holds everything together.


Sam Carpenter said it simply, and he was right. Systems are the invisible framework beneath everything that works in your business. When they’re strong, the operation holds. When they’re missing or weak, everything starts to slip.

You can’t scale chaos. You can’t delegate disorder. And you definitely can’t build momentum when you’re always backtracking.

Let’s look at what happens when your business lacks system-level structure:

  • Things get done, but inconsistently

  • Team members constantly ask for clarification

  • Client experiences vary from amazing to messy

  • Important steps fall through the cracks

  • You feel like you’re running in circles just to keep it all together

That kind of business can grow, but only at the cost of your time, energy, and peace. And that’s not sustainable.


Why systems are the glue that keeps your business intact:

1. Systems create alignment.
When your processes are documented, everyone on your team knows what’s expected and how to deliver. You’re no longer relying on memory or verbal instructions. Systems ensure everyone’s rowing in the same direction, even when you’re not in the boat.

2. Systems reduce friction.
Without systems, everything takes longer. Onboarding a client becomes a puzzle. Hiring a new team member means starting from scratch. A documented system removes guesswork and keeps things flowing.

3. Systems maintain quality.
Inconsistent execution leads to inconsistent outcomes. A system ensures that each deliverable meets your standard, regardless of who’s doing the work. That builds trust with clients and confidence inside your team.

4. Systems provide clarity during chaos.
When life or business gets chaotic, and it always will, your systems provide stability. You don’t have to rely on your memory or motivation. The process is already laid out.

5. Systems make growth scalable.
You can’t scale a business that depends entirely on your presence. Systems allow you to grow without increasing your workload. They’re what make hiring, delegating, and expanding possible.


So how do you start reinforcing your business “glue”?

Step 1: Identify what’s slipping through the cracks.
Look at the areas of your business that feel disorganized or inconsistent. Start with one. Maybe it’s lead follow-up. Maybe it’s how you prepare client deliverables. That’s where your first system goes.

Step 2: Write it down, even if it’s messy.
You don’t need a perfect SOP. Start with bullet points. What happens first? What happens next? Who’s responsible? Where does the handoff occur? Capture what’s already working, then refine it.

Step 3: Make the system accessible.
Store your systems in a shared place, Google Drive, Notion, ClickUp, wherever your team can access them. Visibility is key to adoption.

Step 4: Train your team to follow it.
Even the best system won’t work if no one uses it. Walk your team through it. Invite feedback. Encourage them to improve it. Systems are most powerful when they’re co-owned.

Step 5: Revisit and refine regularly.
Systems aren’t static. As your business grows, your systems should evolve. Schedule quarterly check-ins to review and optimize what you’ve built.


Why this matters now:

Without a system, your business will always depend on your hustle. With a system, your business can hold itself.

That shift, from duct tape to design, is what makes your business stable, scalable, and actually enjoyable to run.

I’ve worked with businesses that had incredible potential, but zero structure. Once we started documenting and delegating through systems, everything changed. One founder went from “I can’t take a day off” to “I took a full week offline, and the team didn’t miss a beat.”

That’s not magic. That’s a system.

And that’s what glue feels like, it disappears into the background but holds up everything you’ve built.


If you’re ready to stop flying blind and start building with systems, grab our free guide: The 6 Proven Marketing Systems That Drive 25% Growth.

Or join our on-demand webinar to learn more.

Helena Klassen

founder & CEO of Systematic.AI

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