We’re a family-owned business built by people who genuinely understand what it’s like to wear all the hats. When you work with us, you’re not dealing with a faceless agency, you’re partnering with a tight-knit crew that’s been in the trenches of small business ownership for over 20 years. Our goal is simple: help other small businesses thrive by giving them the tools, systems, and support we wished someone had given us when we were starting out.
Helena holds a bachelor’s degree in business from the University of Maine, graduating summa cum laude and selected to speak on behalf of her class at commencement. She’s an upcoming TEDx speaker, where she’ll be sharing her insights on how AI can help small businesses grow smarter and faster.
With decades of hands-on experience building and running businesses across operations, marketing, product design, and sales, Helena brings a systems-minded approach to business growth. She has a natural ability to see how all the moving parts work together and how to make them work better. Her passion lies in helping other business owners gain the clarity, structure, and support they need to scale with confidence.
Gavin is a natural leader with a sharp eye for strategy and an instinct for solving complex problems. He’s known for his clear thinking under pressure, integrity in decision-making, and ability to inspire action. From an early age, Gavin discovered a passion for systems and efficiency, launching his first venture as a teenager and quickly developing a knack for turning ideas into results.
His ability to pinpoint what's not working and build smart, scalable solutions, makes him an invaluable part of the team. Driven by a deep desire to serve others, Gavin believes the right tools and systems can reduce stress, increase freedom, and improve quality of life for business owners and their teams.